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Top 20 Instagram Female Models to Follow in 2023

By Laura
Updated: August 18, 2023
8 minutes

Instagram is a modern-day’s fashion magazine. We see stylish dresses, casual outfits of the day, fashionable haircuts, makeup trends, and skincare reviews as we scroll down our feeds. As a result, we become influenced unknowingly. Some people on Instagram are more influential than others because of their ability to attract, engage, and convince the audience.

So, we are here with the list of 20 Instagram female models who are being loved by everyone for years. Some of them portray their lifestyle on Insta, some show their usual routine, while others use this platform solely for their career. But all of these women are reached out to by brands to promote their products.

Let us know more about the stunning female models that you must follow in 2023 to keep up with the latest trends.

List of Top Female Models to Follow on Instagram 2023

Below is the list of the rising Instagram models, their Insta IDs, and the number of followers. You can follow them to know more about their personal and professional lives.

No.

Model ID Name

Instagram Profile Link

Number of Instagram Fans

1

Kendell Jenner

@kendelljenner

277M

2

Gigi Hadid

@gigihadid

77M

3

Bella Hadid

@bellahadid

57.7M

4

Hailey Rhode Baldwin Bieber

@haileybieber

50M

5

Cara Delevigne

@caradelevingne

42.6M

6

Chrissy Teigen

@chrissyteigen

41M

7

Emily Ratajkowski

@emrata

29.8M

8

Sommer Ray

@sommerray

26.2

9

Irina Shayk

@irinashayk

21.1M

10

Gisele Bundchen

@gisele

20.7M

11

Ashley Graham

@ashleygraham

19.9M

12

Candice

@candiceswanepoel

18.9M

13

Barbara Palvin

@realbarbarapalvin

18.7M

14

Rosie HW

@rosiehw

17.3M

15

Adriana Lima

@adrianalima

15.5

16

Miranda

@mirandakerr

14M

17

Karlie Kloss

@karliekloss

11.9

18

Winnie Harlow

@winnieharlow

10.2M

19

Kaia

@kaiagerber

9.1M

20

Alexa Chung

@alexachung

5.9M

1. Kendall Jenner – @kendelljenner

Kendall Nicole Jenner, the second youngest of the Kardashian family, begin her modeling career in 2009 with Wilhelmina Models agency. She rose to fame after she participated in Keeping Up with the Kardashians.

She bagged Teen Choice Award for the best model in 2015 and 2016. In 2017, she was featured in Forbes as the highest-paid model. And in 2023, she is the most-followed female model on Instagram. During her career, she has walked the runways for Chanel, Versace, D & G, Parada, Jimmy Choo, and other top-class brands.

Moreover, she is often seen on the covers of famous magazines like Allure, Vogue, and Elle. So, if you are a fashion lover or fashion designer looking for inspiration, she is a must-follow celebrity.

2. Gigi Hadid – @gigihadid

Being the daughter of a model, Gigi was scouted at the age of 2 as a model for Guess baby clothing. She continued to endorse the same brand during her teenage. Eventually, she became the ambassador for Maybelline in 2015. In 2016, Gigi became the model of the year.

She has appeared on 35 Vogue magazine covers globally. Reebok, Guess, Maybelline, Gucci, Adidas, and Dior are some of the many top brands she has worked with. Currently, she is dedicating her time to her baby brand, Guest in residence, 100% Cashmere Knitters.

Her Instagram feed is full of modeling campaigns, traveling photos, and her everyday life.

3. Bella Hadid – @bellahadid

The younger sister of Gigi, Isabella Khairiah Hadid begin working as a teenage model in 2012. With a modeling career of more than a decade, she is known to keep up with the trends, her perfect figure, and her contemporary modeling style.

With 57.7M followers, she is always in demand by luxury brands. She has collaborated with Dior, Fendi, Michel Kors, Versace, Marc Jobs, and Givenchy. Furthermore, she graced the covers of Allure, Glamour, Seventeen, and Vogue. Just like her sister, she was the most-voted female model for the “Model of the Year” award.

4. Hailey Bieber – @haileybieber

Hailey Rhode Baldwin Bieber, part of one of the most famous Hollywood families, has been modeling since 2014. In 2016, she started working with IMG models and was on the top of the most beautiful woman in the world list by Maxim Magazine in 2017.

During these 9 years of her career, she has worked for numerous brands including Victoria’s Secret, Tiffany, and Co., Calvin Klein, Tommy Hilfiger, Guess, and Ralph Lauren. Her Instagram account is like a personal journal where she shares the happy and sad moments of her life along with promoting brands.

5. Cara Delevigne – @caradelevingne

The 2012 and 2014 British Fashion Awards’ Model of the Year winner Cara Delevigne started her modeling career at the age of 10. After completing school in 2009, she was scouted by Storm Model Management. Her recent work is the “Cara loves Karl” collection that she produced by working with Karl Lagerfeld Brand.

After acing a modeling career, she is trying her skills as an actress. So, she starred in many movies including Life in a Year, Suicide Squad, Pan, and London fields. Additionally, she acted in a few TV shows including Carnival Row and Only Murders in the Building.

6. Chrissy Teigen – @chrissyteigen

Chrissy Teigen made a name in the modeling industry in 2010 when she worked as a sports illustrated issues model. Over the years, she worked for brands like Olay, Nike, XOXO, Gillette Venus, Rock and Republic, Beach Bunny Swimmers, and Skullcandy headphones.

Later on, she tried her luck at being a cookbook author and Instagram influencer. Now she is a famous TV personality. Moreover, she received Shorty Award for Best Celebrity.

7. Emily Ratajkowski – @emrata

One of the world’s sexiest models, Emily Ratajkowski gained recognition because of Maroon 5’s music video and Nickeleodeon’s iCarly she starred in. In addition to having a successful career as a model, she is also an actress and businesswoman.

In 2014 and 2015, She was a part of Sports Illustrated Swimsuit issues. She is currently holding a podcast named “High Low” where she talks about philosophy, politics, women’s rights, and relationships.

8. Sommer Ray – @sommerray

The fitness and wellness model, Sommer Ray is a rising social media personality because of her gym freak image, fit physique, and attractive personality. She is a bodybuilder turned fitness advocate who is now taking interest in being a DJ.

Additionally, she has started multiple businesses set up ranging from an activewear and gear clothing brand to a sugar-free plant-derived edible gummies brand named “IMARAIS”. She is really testing it all and having fun.

9. Irina Shayk – @irinashayk

Another model who gained popularity after featuring in Sports Illustrated Swimsuit Issue covers is Irina Shayk. Therefore, this Russian model opened the gates for more Russian women to pursue an international modeling career.

Other than being one of the hottest models, she is a philanthropist as well. She has been working for the betterment of Russian children and women. Additionally, she is an ambassador for the NYC Food Bank.

10. Gisele Bundchen – @gisele

The Guinness World’s Highest Paid Model in 2016 Record holder, Gisele Bundchen stepped into the modeling world in 1994. In 1998, McQueen named her “The Body” for his “rain” collection.

Since then she has worked with most high-end brands including Valentino, Ralph Lauren, Victoria’s Secret, Versace, and Missoni. She is being less active these days but continues to update her Instagram with stylish and stunning looks. So, her followers and net worth continue to rise.

11. Ashley Graham – @ashleygraham

Ashley Graham proved the concept of “only skinny women can be top models” wrong. This curvy woman has been modeling for two decades in addition to being an influential social media personality and TV presenter. She has been the cover girl on many top magazines including Cosmopolitan, Vogue, and Harper’s Bazar.

Moreover, she has often seen modeling in swimwear for plus-size women. Evans, Hanes, Macy’s, Lane Bryant, and Curved ID SS are some of her many clients. She motivates women to accept themselves in their bodies.

12. Candice – @candiceswanepoel

The gorgeous blue-eyed blonde-haired South African model Candice after being scouted by a modeling agency, topped Maxim’s “Hot 100 list” in 2014. In 2016, she was one of the highest-paid models. Her diverse style range from classy and elegant to chic and trendy.

She has walked the runway for Fendi, Chanel, Oscar de la Renta, and Victoria’s Secret. Moreover, she has adorned the covers of Harper’s Bazar, GC, Allure, and many other editorial magazines.

Lastly, she is actively taking part in mothers2mothers, the campaign to prevent the transmission of HIV.

13. Barbara Palvin – @realbarbarapalvin

The 2019 Victoria’s Secret Angel Barbara Palvin debuted in 2016 with Sports Illustrated Swimsuit Issues. Since then she has been a part of multiple advertising campaigns for Chanel, Jimmy Choo, L’Oeal, and Aloo. She is also Armani’s beauty ambassador.

Her Instagram timeline is full of fashion shoots, restaurants, and travel pictures. It illustrates her life and lifestyle. Additionally, she has graced the covers of Glamour, Vogue, and more.

14. Rosie HW – @rosiehw

The model, actress, and mother Rosie Huntington Whiteley is an English model who topped Maxim’s “Hot 100 women of 2011” list. Her career accelerated after working as Victoria’s Secret Angel. Additionally, she has been the model for many magazines spreads and luxury brands like Burberry, Balmain, Coach, LV, and Givenchy.

You can also watch her movies including Transformers and Mad Max. Moreover, she has her own skincare brand, Rose Inc.

15. Adriana Lima – @adrianalima

The Brazilian model, Adriana Lima worked for Victoria’s Secret from 1999-2018. She is now the spokesperson for KIA motors, Maybelline cosmetics, and super bowl commercials. For 20+ years, she has walked for most of the famous designers including Fendi, Miu Miu, Christian Dior, and Vera Wang.

Additionally, she is a famous actress and TV host. American Beauty Star, How I Met Your Mother and Ugly Betty, The Follow, and Ocean’s Eight are some of her Tv and big-screen works.

16. Miranda Kerr – @mirandakerr

The Australian supermodel and businesswoman Miranda Kerr have been one of the top Victoria’s Secret angels for years. Her fashion career is full of campaigns for top brands and designers like XOXO, LV, Swarovski, Mango, and H&M. You can also see her in Mair Clarie, Vogue, Harper’s Bazar, and Elle shoots.

For now, she has been promoting her brand Kora Organics, doing paid partnerships, and sharing her everyday life on Instagram.

17. Karlie Kloss – @karliekloss

If you are from the 2000s, you must have known Karlie Kloss as she was one of the “2000s top 3p models” by Vogue Paris.

A quick view of her career includes debuting in 2006, becoming the angel headliner of Victoria’s Secret, being a part of campaigns for Michael Kors, Adidas, American Eagles, and Estee Lauder and lastly walking runways for Vera Wang, Parada, Marc Jacobs, and more.

18. Winnie Harlow – @winnieharlow

Winnie Harlow, the model breaking the skin-color barriers and the trends of even tones. She is a beautiful top model with a skin condition vitiligo. She advocates confidence and glamor in all types of skin tones and conditions.

From modeling for highly-reputable international brands including Dior, Diesel, and Desigual to initiating her own skincare brand Cay skin, she has always been trending and successful.

19. Kaia – @kaiagerber

Daughter of Cindy Crawford, Kaia Gerber followed in her mother’s footsteps to become one of the top models of her generation. Kaia was awarded “The model of the Year” at the British fashion awards.

Moreover, she is frequently seen gracing magazine covers including GQ, W, and Vogue. Lastly, let us not forget her modeling for most of the prestigious brands worldwide like Alexander McQueen, Miu Miu, Chanel, and Versace.

20. Alexa Chung – @alexachung

Lastly, we have Alexa Chung, the British TV personality, social media influencer, model, writer, and fashion designer. Having over 20 years of experience, she has been the top model for Superga, DKNY, Longchamp, and Pepe Jeans. Moreover, she has been inspiring many fashion designers since the beginning of her career at 16 years of age.

Alexa’s Instagram showcases a versatile range of dressing styles, her modeling and acting career, and magazine shoot images.

Conclusion

If you have been looking for top models to follow on Instagram, we have devised a list for you. With millions of followers, these artists do not fail to amaze us with their trendy outfits, subtle and heavy makeup looks, and charming personalities.

You can observe it all on Instagram whether you want to know about their lifestyle, study their career transformation, or get a glimpse of their family life and nature. So, be sure to follow these supermodels in 2023 to update your celebrity crush or get inspired.

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